Taobao Live, the live-streaming platform for merchants on Alibaba Group Holding’s online marketplace Taobao, has set ambitious plans for the year after generating over 400 billion yuan (US$61.7 billion) in gross merchandise volume (GMV) in 2020, despite rising regulatory scrutiny on the live-streaming e-commerce sector.Taobao Live saw its number of daily active users and live-streamers grow 100 per cent and 661 per cent respectively from 2019 to 2020, according to a statement released by…



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