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Bella Hadid fronts latest Versace campaign


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Wed, 2021-10-13 11:54

DUBAI: Bella Hadid is the star of Versace’s campaign for the Italian brand’s new Virtus handbag. Inspired by the Roman deity symbolizing strength and courage, the part-Palestinian model features in the new campaign shot by fashion photography duo Mert Alas and Marcus Piggott.

Hadid reposted the advertorial images on Instagram, calling it “an honor every time” to front a Versace campaign.

 “A meeting of icons — supermodel @bellahadid captures the feminine confidence of the #VersaceVirtus collection,” the brand shared on social media.

The Virtus bags collection features tote, shoulder, top handle, evening and belt bags. The leather handbag is characterized by the central gold-tone metal Barocco letter V hardware.


Hadid stars in the Versace Fall 2022 campaign. Instagram

Clad in all black, Hadid poses with a quilted version of the statement bag wearing three different outfits.

Stylist Jacob K. paired the bags and accessories with a cropped sweater and bodysuit. Hadid is also pictured wearing a belt and gold jewelry. As for her beauty look, the US-Dutch-Palestinian supermodel showed off a voluminous, retro-inspired hairstyle crafted by Paul Hanlon.

The model recently appeared in the Italian fashion house’s Spring 2021 campaign and is also the face of Versace Dylan Blue fragrance.


Bella Hadid hit the runway during the Versace Spring 2020 show. Getty Images

The fashion icon, who was born to Palestinian real estate mogul Mohamed Hadid and “Real Housewives of Beverly Hills” star Yolanda Hadid, made her modeling debut aged 17. Since then, she has walked runways for world-famous brands, including Off-White, Miu Miu, Mugler, Boss, Versace, Fendi, Max Mara, Burberry, Marc Jacobs, Michael Kors, Tom Ford, Jean-Paul Gaultier and many more. 

Despite her busy schedule, the model recently took time off to celebrate her 25th birthday with her family and close friends.

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A post by Albanian-British singer Dua Lipa on Instagram showed Bella dancing the night away, following a Palestinian dinner with her family. But before the celebrations began, her older sister Gigi posted a sweet at-home photo of Bella with her one-year-old niece Khai.

“We celebrate you today and every day @bellahadid,” wrote Gigi. “She’s my baby sister but also a firecracker of a spiritual body guard and a forever protector as an auntie.”

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