The pandemic has laid out an alternative path for the global luxury industry. Even before Covid-19, young Chinese consumers were insisting that brands step up their eco-friendly efforts and apply mindfulness to their creative processes. But the Covid-19 era has accelerated the process.Opinion | Tesla killers: how China’s EV brands are winning over Gen ZIn a paper titled “Mindful Consumption: Three Consumer Segment Views”, published in the Australasian Marketing Journal in September 2019, the…



READ SOURCE

READ  UOB Asean Painting of the Year depicts pandemic isolation

LEAVE A REPLY

Please enter your comment!
Please enter your name here