Lifestyle

How Travis Scott built a business empire: Deals with Nike and McDonald’s see US rapper’s net worth rise to nearly US$40 million




Rapper Travis Scott has many talents. He writes, produces, and performs music, with notable hits such as Sicko Mode and Antidote. Scott also has his own record label, Cactus Jack Records.Beyond the music industry, Scott has designed clothes and shoes, collaborating with major brands including Nike.In April 2020, Scott hosted a series of free virtual concerts on the popular video game Fortnite. More than 27 million fans tuned in and the three-day event led to a massive boost in Cactus Jack…



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