Turning Tiffany & Co. around and setting it on a sustained and significant growth trajectory would be one of the biggest success stories in the luxury industry. The prospect of transforming the seemingly ever-underperforming, yet iconic American jeweller into a growth driver was what lured Paris-based LVMH, parent company of brands like Louis Vuitton, Dior, Rimowa and Fendi into a – potentially short-lived – love affair with New York-based brand. It seemed to be a match made in heaven, but…



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