While BTS and Blackpink continue their overseas success, Western songs and artists take hold in South Korea, as music markets go global

While K-pop acts like BTS and Blackpink may be getting more popular in English-language music markets, English music is also gaining a larger foothold in South Korea, a sign of the increasing connectivity of global music industries.Last week, K-pop girl group Aespa’s new single Savage replaced the long-standing chart-topper, Stay by The Kid Laroi and Justin Bieber, the latest example of the popularity of English-language songs in the South Korean music scene.On October 8, for example, a few…


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